Obligatory, Semester 5, ECTS: 4
[Analysis, Synthesis, Evaluation]
The objective of the course is for the students to comprehend the new digital reality and creative possibilities which open up within the field of design.
The term “multimedia” was first used to define the capability of computers to process various types of data such as pictures, sounds, video, text etc. in a uniform environment. The course focuses on this combined use of digitized data to explain both the methods used to create interactive mechanisms and the forms of space representation, by presenting examples of the creation of hybrid environments. The relationship between real space and the immaterial form of the digital world are examined and the possibilities of their coexistence, as well as the impact of the use of new technologies on the environment design procedure are revealed.
Barthes, Roland. La chambre claire. Cahiers du Cinema, Callimard, Seuil, Paris, 1980.
Deleuze, Gilles. Cinema I. L´image - mouvement. Editions de Minuit, 1983
Kress, Gunther & Van Leeuwen, Theo. Reading Images: The Grammar of Visual Design. Routlegde: London & New York, 1996
Kress, Gunther & Van Leeuwen, Theo. Multimodal Discourse: The Modes and Media of Contemporary Communication. Arnold & Oxford University Press: London & New York, 2001.
McLuhan, Marshal. Understanding Media: The Extensions of Man. McGraw-Hill: New York, 1964.
Virilio, Paul. Le bombe informatique. Editions Galilée, 1998.
New Media, Communication, Multimodality, Audiovisual Representations